Formation Creating and positioning a programme concept
Training goals
Be able to:
- understand how to design TV programmes,
- use analytical and TV programme creation techniques to assess the feasability of your project,
- brainstorm as a creative tool.
Details
Contents
Pertinent criteria for a TV project:
- analysing TV programmes and market forces.
Developing the concept:
- different steps in the elaboration of your project,
- desire, intuition, ideas, developing a proposal, successive changes, validating the project,
- designing a brief, a demo.
Case studies: brainstorming ideas, definition and development of the concept,
- researching concepts, finding the right arguments to defend your project,
- practicing presentation skills.
Targeted at
Targeted at
Ideas people, authors, directors, TV programme producers, artistic directors, audiovisual journalists, and any professional involved in writing TV programmes.
Prerequisites
Good general knowledge and understanding of the media.
Training methods
Trainers
Media professionals: ideas people, directors
Training methods
Creative workshop.
Participants design several projects assisted by professionals and group work techniques such as brainstorming to explore new ideas.
Strong focus on supportive teaching techniques.
Strong points
• Group activities to enhance personal study.
• Creative teaching resources including brainstorming sessions.
• Completion of a project from conception to final delivery.